Value Disciplines: Customer Intimacy, Product Leadership and Operational Excellence
In their book ‘The Discipline of Market Leaders‘ M. Treacy and F. Wiersema argue that no company can succeed today
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Author: Lars de Bruin
An Introduction To Game Theory: The Basics And Key Concepts
Game Theory is the analysis (or science) of rational behavior in interactive decision-making. It is therefore distinguished from individual decision-making
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Porter’s Diamond Model: Why Some Nations Are Competitive And Others Are Not
Michael Porter’s Diamond Model (also known as the Theory of National Competitive Advantage of Industries) is a diamond-shaped framework that
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Value Net Model: Coopetition instead of Competition
In their book ‘Co-Opetition: A Revolution Mindset that Combines Competition and Cooperation‘, Adam M. Brandenburger and Barry J. Nalebuff discuss
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Value Chain Analysis: An Internal Assessment of Competitive Advantage
A company is in essence a collection of activities that are performed to design, produce, market, deliver and support its
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BCG Matrix: Portfolio Analysis in Corporate Strategy
BCG Matrix (also known as the Boston Consulting Group analysis, the Growth-Share matrix, the Boston Box or Product Portfolio matrix)
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Marketing Funnel: Visualizing the Customer Journey
Marketing funnel, sales funnel, purchase funnel, AIDA model or customer journey. What these conceptual models all have in common is
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Hofstede’s Cultural Dimensions
Cultures around the world are getting more and more interconnected and the business world is becoming increasingly global. For managers
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Top 5 Business Frameworks according to Strategy Consultants
Business Frameworks are useful tools that help you analyze business issues and structure your thinking. Strategy consultants and business analysts often
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SWOT Analysis: Bringing Internal and External Factors Together
SWOT Analysis (also known as SWOT Matrix) is a business framework that helps assessing a wide variety of factors that
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